Audience Research analysis

From these survey results I can see that audiences watch music videos, primarily to listen to the song. the audience analysis shows that music videos are mainly watched through television or internet, probably the majority watch them through you tube on their tablets, phones or laptops.the audience prefers mass production videos, these results reinforce why official videos are so popular. the most important answer is if the audience prefers narrative of performance. A large number of music videos are a performance but the audience prefers to see narratives possibly because they're more interesting or the audience likes seeing their artist interact and act in videos. 

BH